When I started my Etsy shop two years ago, there were a lot of things I had to do that were totally outside of my comfort zone. One of those things (a huge and important thing) was to learn how to take good and clear photographs. When selling handmade items, one piece of advice that is repeated as gospel is to take clear images in great lighting; that tell a story about the product; and that show off as many details about texture and colour as can be in a high resolution format.
That is a geeky way of saying that you really gotta learn how to make someone buy your product all through sight! Of course there are other factors that help people decide to buy your handmade item, but that’s a topic in a blog post for another day 😉
First thing: employ the ownership of a 3 light lamp on a sturdy stand. 3 lights are best not because of aesthetic, but because they can be moved and aimed to point at your handmade object in a way that enough light hits it. Think: laser beams!
Below we see a photo stage set with a mannequin. In order to get a smooth and uniform backdrop, I hanged a white poly material from the wall. This backdrop is really best when either totally white (or as close as you can get) because the light shined from your lamp needs to be “bounced back” at the camera to ensure a well illuminated photo.
Easy trick to help remember: Optics= studying how light is captured and refracted to enhance/change images. I’m sure there is a more scholarly explanation that that of course; but that’s a basic grade 8 review 🙂
Once the stage is set and the light hits all of the areas that you want to highlight, take a few test pictures to see whether you should use flash (or not); set a widescreen image; or fiddle around with any camera settings that you like to use.
Final product: a cropped image with the brightness and contrast increased slightly.
For a non-professional photograph, I think it captures all of the elements that I had hoped for. I really like how crisp and clear the photo is- you can see the blue chalk lines on the garment (a temporary marking of course) that I used to line up each pocket.
That’s all for now, thanks for stopping by.